United States
An SEO consultant for US businesses
Stryx Collective offers SEO consulting to US businesses, working remotely from Ballito, South Africa. The SEO consultant is founder Ryan Cumming, a former Brand and Marketing Manager. SEO is a monthly service that starts with site fundamentals, extends to AI search, and reports on inquiries, calls and bookings.
What Stryx will not do
Stryx does not buy links. It does not publish mass-generated copy. It does not claim a ranking position or guarantee one. It also does not claim to be a US firm: the work is done remotely from Salt Rock, Ballito, in South Africa.
Where the work starts
The first job is the site. Each page is built correctly and covers one topic, and pages that compete with each other for the same search are sorted out. For a business with a local service area, the Google Business Profile is part of the work.
AI search comes second
Once the core SEO is right, Stryx adds short summaries at the top of pages and clear questions and answers. These help a page get used by ChatGPT and other AI search tools.
Reporting
SEO is billed monthly, and the report is about business results: inquiries, calls and bookings.
Time difference
South Africa is 6 hours ahead of US Eastern time in summer and 7 hours ahead in winter. Calls are arranged at a time that suits both parties.
Clients
Stryx does SEO for Novo Clinic, a multi-specialty clinic in George Town, Grand Cayman, and The Bliss Collection, a luxury villa rental business in Cape Town.
Related pages
How it works
How an SEO engagement runs
- 01
Research
Keywords, competitors, the market and the gaps in your current content.
- 02
Fix the foundation
Technical problems, page structure, cannibalisation and tracking are put right first. Where an Analytics, Search Console or Google Business Profile account is missing, it is opened in your name, and Stryx is added as a user. Before the monthly work starts, you and Stryx agree what counts as a result and test that it is being recorded.
- 03
Plan
Topics are mapped so each page has one job, and the order of work is set by what will move the business most.
- 04
Build
Pages are improved or written, schema is added and local listings are worked on, month by month.
- 05
Measure
Results are judged on enquiries, calls and bookings, and the plan is adjusted.
What you get
Everything that's included
- Keyword research
- Competitor and market research
- A content gap analysis
- An opportunity report
- A topic plan with one job per page
- Tracking for the actions that matter to the business
- Ongoing monthly SEO work against that plan
Some of the 80+ businesses we work with
Questions
Questions about An SEO consultant for US businesses
Can't see yours? Ask Ryan directly and you'll get a straight answer, usually the same day.
Ask on WhatsAppCan a consultant in South Africa do local SEO for a US business?
Yes. Local SEO includes Google Business Profile work, and it is done remotely.
Which industries does Stryx know best?
Hospitality first (hotels, lodges and villas) and healthcare second (clinics and practices).
When are calls held with US clients?
At a time that suits both parties. South Africa is 6 hours ahead of US Eastern time in summer and 7 hours ahead in winter.
Do you guarantee rankings?
No. Rankings depend on many factors and no one can honestly guarantee a position on any search engine.
Do you build links?
Stryx does not buy links or use link schemes that put a site at risk. Links are earned by having pages and resources worth linking to.
Do you use AI to write content?
Stryx does not publish mass-generated AI copy that adds no value. Where AI tools are used on a project, the content still has to be worth reading.
What is content cannibalisation?
It is when several pages on the same website compete for the same search. Search engines cannot tell which page to show, so none of them performs as well as one clear page would.
Does SEO help me show up in ChatGPT?
Yes. AI models find you through search results, so the core SEO fundamentals come first. After that, the site can be optimised to give those models the information they need.
How do you measure whether SEO is working?
By real outcomes. Tracking is set up for bookings, calls and enquiries, so results are judged on business the site brings in and not on impressions alone.
Is SEO a once-off job?
No. SEO is a monthly service, because search results, competitors and your own business keep changing. A once-off SEO audit is a good place to start if you want to see where you stand first.
Start a project
Be the business they find first
Tell Ryan what you sell and who buys it. You'll get a straight answer on what's holding your website back and what to fix first. There's no obligation to go ahead.
More enquiries you can trace. You'll see which search, page or ad brought in each call, booking and form.
Higher in search results. On Google, in the map results and in AI answers, for the searches your customers make.
One person to talk to. Ryan answers on WhatsApp and sends a plain-language report on results every month.
